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Our work is constantly evolving. Which means for us to provide the best solutions for our customers, we need to be learning all the time about our industry.

Sometimes we find some things that are really helpful not just for us but the community in general and figured we would make a habit of sharing these insights. What good is it keeping it to ourselves!

How To Define Your Target Audience On Social Media

People can overcomplicate social media and its purpose. What it is designed to do, in a business sense, is connect businesses with their desired target audience. Lots of people miss this point and post things without considering who they might be talking to on their social media channels. But when you understand who you’re talking […]

How much Facebook Advertising Costs? | Social Media For Business

There are three million businesses advertising on Facebook. People willingly putting money into a machine that yields, in most cases, varying results. Without understanding exactly how much Facebook advertising costs! Due to a lack of time and knowledge, business owners can become confused with their social media endeavours. Questions we often hear are “How much […]

How Facebook Advertising Works

Over three million businesses advertise on Facebook. Willingly putting money into a machine that yields, in most cases, varying results. Without understanding exactly how Facebook advertising works! Due to a lack of time and knowledge, business owners can become confused with their social media endeavours. Questions we often hear are “what do Facebook do with […]

Caloundra FC x This & That Media – Case Study

The Problem At Hand Caloundra FC President, Nic Basile, wanted to utilise our Social Media Strategy services for the club’s current 2020 season. Highlighting all aspects of the club including their senior, junior and women’s program. The target was to boost the club’s brand awareness and following in the footballing community. As well as generate […]


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